Japan promoting universal touris

Prior to the outbreak of the COVID-19 pandemic, the number of overseas visitors to Japan set a new annual record of 31.9 million in 2019, the eighth straight year of growth.To help revive this positive trend as global travel resumes, JNTO is promoting the concept of “Universal Tourism”, part of a policy encouraging all tourists—regardless of race, nationality, ethnicity, religion, gender, age, or impairment—to visit Japan and enjoy a secure and comfortable stay.A survey by the Japan Tourism Agency in 2019 showed that eating Japanese food was the activity most overseas visitors looked forward to when visiting the country for the first time, with almost 70% choosing it (with multiple answers permitted).　The latest Michelin Guide shows that Tokyo has the highest number of Michelin-starred restaurants in the world – a true culinary paradise.