Traditional Crafts Collection

Souvenirs from any Olympics have always been a popular way to remember the games, and with the years passing they become treasured mementos, family heirlooms, collectors’ items, and so on. Of course, the Tokyo 2020 Olympics(as they were originally planned) started releasing officially licensed products with their logo and characters as early as 2018. The online store (Japanese only) offers a wide range of items, from standard fare like towels, mugs, and pin badges, to sports equipment, anime merchandise, and finally the traditional crafts collection. In addition to the online store, there are over 50 brick-and-mortar stores across Japan selling officially licensed Tokyo Olympics merchandise.